But back to West Elm. The store will be in the beautiful heritage building that used to house Politix, and Pennie Rende, General Manager of Williams-Sonoma, was on hand to give a speech - she worked in the US with the retailer for a decade before moving to Australia for this gig. Speeches, smeeches - that was all well and good, but so was the delicious, Andrew McConnell-cooked East-coast-influenced lunch (West Elm began in Brooklyn), which included house-smoked brisket (served with pickle and rye), clam chowder and New York cheesecake. Everyone also got a sample of West Elm wares - they specialise in supporting independent designers and products that have a positive effect on the environment - with a Mongolian lamb pillow in their goody bags. Soft.
Jason Grant and Shareen Joel
Lucy Folk (middle) who has a gorgeous eponymous jewellery new store, and Robert Buckingham (right)
Penny Brown and designer Arabella Ramsay
Cindy Sargon and Chyka Keebaugh
Pennie Rende, GM
Ten New York-influenced dishes came out, and I couldn't get enough of this one: House smoked brisket, rye and pickle salad. There was also clam chowder and New York cheesecake. Wow.
Susie Meagher and Jason Kimberley, both of Cool Australia
Chyka and Bruce Keebaugh, with Baker Brand Image and PR's Tracy Baker
Photos courtesy of Anthony Licuria/ APL Photography